Job titles don't mean squat...or do they?

Job titles don't always mean a whole lot to people, but sometimes they are all that is needed to give an employee the necessary motivation to work hard for the company.  This goes back to different people are motivated by different means.

Job titles are most often placed on business cards and email signatures, so changing them can be relatively easy and inexpensive.  Why not reward an employee with a title that they can feel proud of and want to tell others about.  The auto repair industry figured this concept out a long time ago.  Before you just had mechanics, as cars got more complicated, you now have automotive technicians.  In all actuality, those people are still mechanics, but now that the job has gotten much harder, the employees are rewarded with a title that bears some weight as to what they are actually doing.  The "new" mechanics are performing a much higher level of skill in order to diagnose and repair modern car problems, so it is nice to reward them with a more powerful title.

This is true with any employee that works hard at a job everyday.  Reward that person with a title that can be respected by others and will be worn with pride by the employee.  Titles don't cost a thing and are easily altered, so go ahead a reward employees with something that has a small monetary value, yet can be a huge moral booster and motivator.